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本帖最後由 Juthi52943 於 2023-12-21 18:12 編輯
Pros Full time availability in the company for 40+ hours per week. Cons: Salary costs, taxes, benefits, equipment, training, etc. Multiple B2B and/or industrial marketing skills are rarely present in one person (strategy, SEO, design, writing, web development). Outside help is likely needed to fill this skill set. Specific experience in industrial or B2B marketing may be limited or non-existent. Investment of time needed to learn about your company's business (and your customers' businesses). Costs: €85,000+ / year total: €60,000 – €75,000 basic salary to which €25,000 benefits, taxes, equipment, etc.
A marketing and communication paths HYPOTHESIS 3: BECOME PARTNER OF AN INDUSTRIAL MARKETING AGENCY Contract with an outside agency that specializes in digital marketing and lead generation specifically for B2B industry Job Function Email List companies. Pros: Multiple skill sets: (strategy, SEO, design, writing, web development) Total cost lower than that of a full-time in-house employee, Established processes and strategies that have worked for other companies with similar business growth challenges.

Experience existing in the marketing and lead generation sector, especially for B2B companies in the industrial sector. Cons: Cost of the agency contract, in a partnership in an external company, which often requires a commitment of at least 12 months, Investment of time needed to learn about your company's business (and the activities of your clients). Costs: €50,000+ / year.What is the best combination of marketing activities.
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